Leverage The Pros Knowledge
I noticed when preparing for this assignment there is no shortage of people in the space I am looking to enter. There are literally thousands of motivational speakers and life coaches within the U.S. alone. With that level of market saturation one must find a way to separate themselves from or leverage the knowledge of the competition. What makes market leaders, and their blogs, successful varies. However, I was able to identify five blogs that align with the vision of my personal brand and flow in a way that would allow for assimilation into my blog and brand. Each of the sites I found, listed below, has their at least one strength that could prove useful to my brand. The Motivational Humorist Speaker blog has content that engages serious topics but defuses their consumer anxiety with humor and it has clearly visible Call To Actions, buttons, within the site structure that may prove useful in getting engagements booked. The Motivational Speaker blog uses a setup that links con...
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